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When Marketing Translation has gone horribly wrong Marketing Articles | March 6 Wholesale Trai Turner Jersey , 2013
Marketing language can be amongst the most difficult type of text to translate, partly because marketing is supposed to appeal to the heart as well as simply transmit information. A mere translation is therefore often not good enough.



If your company is trying to expand and promote their business internationally, it is important to conduct research on how your target audience will perceive your products and services. Business corporations that want to conduct business abroad need to consider some important issues that have to be given attention to, and ultimate solved. One of the common problems here is linguistic and cultural differences between countries.


Translating marketing material is about more than translating a foreign text from one language to another. It involves a high degree of knowledge and familiarity about the culture and law of the target country.


Anyone who can speak different languages is not automatically capable of translating relevant document, and thus Wholesale Ryan Kalil Jersey , marketing or advertising documents should only be translated by well-trained and professional translators.


Marketing documents pose specific