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For businesses to be relevant and increase their market share they must consider using many types of marketing strategies. Different strategies can communicate to a particular target audience Rowan Wick World Baseball Classic Jersey , the features and benefits of a product.

BBA colleges in Pune, like Symbiosis Centre Of Management Studies (SCMS) equip young graduates with the knowledge of a variety of marketing strategies that will make them adept to formulate communication strategies that communicate overall brand value to the target customers.
This article takes you through some uncommon or lesser known marketing strategies:


1)Cause Marketing
Finding a common cause both your consumers and company care about can work wonders for your business. This requires understanding and knowledge about what the company cares about and the resources they have to offer help.


2)Relationship Marketing
Some companies focus on building relationships with their consumers instead of only selling to them. When customers feel a connection with your brand they are likely to spend more money on it.


3)Tradeshow Marketing
Some products have to be experienced to be purchased. Tradeshows which are industry gatherings where customers are invited to sample what the industry has to offer are used to do this. Tradeshows are held for automobiles.


4)Niche Marketing
Finding a niche and filling it up can be a great way to grow in a saturated marketplace. The shoe business is an example of this. It seems like an over-crowded market, but shoe manufacturers Vans noticed an underserved consumer: the skater. By focusing on this market, Vans has developed a thriving business.


5)Drip Marketing
This is a communication strategy that sends or drips a pre-scripted set of messages to customers over time. These messages can take the form of email marketing or other media outlets can be used as well.

6)Ambush Marketing
This marketing strategy is used to associate with particular events and brands without actually paying sponsorship fees. This gives businesses the opportunity to capitalize on such events and even leverage brand equity of other businesses Rene Tosoni World Baseball Classic Jersey , which often leads to lowering the value and impact of the original event.


You will learn about many such business and marketing strategies during your BBA course. Your BBA is the first step towards shaping and creating your business career, you must choose your college with careful consideration. Ensure that you choose from the best BBA colleges in Pune with fee structure that is affordable, have high quality infrastructure and resources, and faculty who are expert in their respective fields.

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